AI Search - Feed Archive
// filter(tags) AI Search (5)
AI Search
5 links (last 90d) · 5 links (all-time)
// december_2025 (5)
2025-12-31
↗
Top 10 SEO News Stories of 2025: From Rankings to Retrieval
by Danny Goodwin · SEO
Δ +3680 read ↗
TL;DR — SEO vs GEO debate dominated 2025. AI Mode expanded. AI Overviews killed clicks. Google removed num=100 parameter, breaking rank trackers and revealing inflated GSC impression data. HubSpot organic traffic collapsed from 13.5M to 8.6M monthly. Google dismissed GEO and AEO as new disciplines, saying good SEO is good GEO. Perplexity three-layer reranker exposed. SEO matured into visibility management for AI systems.
2025-12-27
↗
Your Traffic Didn't Drop. The Search Game Changed.
★ max(signal) by r/DigitalMarketing community · AI Search
Δ +3280 read ↗
TL;DR — AI Overviews reduce clicks to top-ranking pages by 34.5% (Ahrefs). 60% of searches end without a click (Bain). CTR drops from 15% to 8% when AI Overviews present (Pew). 75% of AI Mode sessions end without external visits. Stop measuring by traffic volume. Track AI citation share across ChatGPT, Gemini, Perplexity.
2025-12-26
↗
AI Engine Optimization: How Entity Recognition Is Replacing Keywords
★ max(signal) by Paul Gillin, Kevin Roy · AEO
Δ +3520 read ↗
TL;DR — Average domain age of ChatGPT-cited sources is 17 years. Schema markup moved from nice-to-have to mandatory. AI systems favor entity recognition over keywords and backlinks. Roy's Entity Authority Engineering framework: consistent structured data, mapped citations, multi-model testing.
2025-12-25
↗
Yoast December 2025 SEO Update: AI Took Over Search This Year
by Carolyn Shelby, Alex Moss · SEO
Δ +3710 read ↗
TL;DR — Yoast year-end recap: Being cited in AI overviews now matters more than ranking #1. E-E-A-T is non-negotiable. Publisher deals reshaped content licensing. The shift from rankings to retrieval is complete.
2025-12-24
↗
December 2025 SEO Update: AI Search, Publisher Deals, llms.txt
by Carolyn Shelby, Alex Moss · SEO
Δ +3710 read ↗
TL;DR — Search Console now shows YouTube and Reddit traffic. AI-powered insights suggest questions to analyze data. Google confirmed llms.txt is treated like a text file with no ranking guarantee.
← newer page 1 of 1 older →